Solutions
SOLUTIONS
Vitamins & minerals
Micronutrient formulas are sensitive to overage, interaction and degradation. We set the blend and the overage together, then confirm assay at release rather than at blend.
01
What the category needs
Three recurring issues we design around:
- Vitamin loss between blending and end of shelf life.
- Tablets that are too large for a daily serving.
- Mineral interactions that affect colour or taste.
02
Recommended formats
03
Formula direction
- Overage calculated against stability data for each sensitive vitamin.
- Mineral sources selected for bioavailability and taste impact.
- Single-daily or split-dose designs matched to the pack format.
Direction only — final formula is fixed during development and sampling.
04
Market notes
- Nutrient reference values differ by market; the label panel is built per destination.
- Upper-level intake guidance is checked before claim wording is drafted.
Informational only. Regulatory sign-off for a specific product remains with the brand's qualified advisor.